Friday, May 15, 2009

From Controversy To Recognition And Success


Controversy Could Be A Successful Trademark

Mr Trumps experience and ability to confront difficult times came to the rescue for Miss California to continue her activities as Miss California 2009.

The application of the management idea that there are not good or bad decisions, but results has been applied here in a glamorous way. Some claim Carrie Prejean, miss California USA 2009, gave a wrong or bad answer about gay marriages. In fact I join Carrie when she brought in from of a world audience the idea she said was her grandfather fights to help America become the country where ideas and self expression are valued the most.

From a marketing stand point Miss California USA is a great success as she is better known in the States and around the world than her competitors in the Miss USA Pageant including the winner of the Miss USA title, Kristen Dalton from North Carolina.

Media coverage of miss Prejean comments and her standing in reference to her ideas about marriage have given her high marks as a person able to defend her ideas and values and her ability to confront rough and difficult times.

She has been courageous in defending and speaking up her truth and her values. She is now the inspiration for a whole nation and a generation of young people as she has chosen to risk the Miss USA crown rather than being silent about her heartfelt moral and or social values.

Miss Prejean accomplishments are great reasons for society to be proud of having young people creating impact in so many areas for the wellbeing of the human kind. Besides being a great builder, Miss Carrie is also a lady of values and her stance for family and her support for family values is gracious and courageous.

Her family and her community should be proud of having amongst them somebody who is courageous and able to create impact in a society of builders for a better future.
Besides being a student at San Diego Christian College and professional model she is involved in a mentor program for children in foster care and has volunteered at the local International Ministry Center where she has helped refugees learn to speak English.

I am not familiar with the model industry, but I can understand that there are moments when women are exposed even when they suppose they are in a safe environment. Ethics here is paramount. Photographers should not shoot when preparing for their activities or when an abnormal or accidental situation happens. No body should be punished for the unethical actions of people they have to work with. Mr Trump stand on this is serious, professional and in good judgement.

From a marketing stand point Miss Carrie Prejean is a marketing success. She is branding herself as a great and courageous person, a builder of her future and a compassionate person who is ready to help people and is courageous enough as to face mean people for whom ethics and respect are not valued much.

Besides Carrie Prejean success as a model, she is also a leader in several non profit organizations and a San Diego Padres fan. Carrie is passionate about people in need whether they are children with disabilities or homeless grownups. It is great having young people creating positive and creative impact for themselves, their communities and the world.

She has been a model for Saks Fifth Avenue, a Fortune 500 high end operator; Target which is the fifth United States retailer, for sales; Nordstrom, an upscale department store; Bloomingsdale´s also an upscale chain department stores; she has been a model for E! entertainment television; she also appeared in Bliss which is a monthly British magazine for teenage girls.

Carrie is a family girl who lives as a believer who feels she can do all things through Christ Who is her strength. And strength she needs to live her highly active and energy driven life. She was born and raised in beautiful San Diego from an Italian family.

Even though being a family girl is one of the qualities Carrie is proud of, her believes were behind the latest controversy due to a question from one of the pageant judges who asked about same sex marriages.

For millions around the world and for 95% of the American population, family is the foundation of human civilization. Most social theories assert that marriage is good for society and individuals alike. Nature´s logic brings together a man or husband and a woman or wife to procreate children and build a family.

It is true marriage as a solid and traditional institution is in a state of crisis. Which does not mean it is similar or have the same standing as the association of same sex individuals no matter how much they love each other. We as individuals create associations for many purposes including the possibility of helping each other which does not mean that association could be called a marriage and of course not a family.

The social structure of civilization is clearly based on a family structure whether it is based on government or religious institutions.

Marriage and family are and have been vital to society. The benefits of marriage for adults and children are well documented. Those benefits include emotional and physical health, higher rates of financial success amongst married people and better rates of school and college success.

Carrie Prejean is now in the middle of a sociological dilemma which is bringing her, her modeling career and the beauty pageants a great deal of publicity, which could help in bringing marriage and family to a new level of analysis and for beauty pageants to be seen as beauty contests which include moral, intellectual and social standing which are not subject to minorities ready to decide what the world should think or believe.

Jose Damaso Ramon

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